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AEO vs. GEO: What Home Service Businesses Need to Know About AI Search in 2026
For years, digital marketing has revolved around one goal: ranking at the top of Google. While Search Engine Optimization (SEO) remains a critical part of any marketing strategy, the way people search online is changing rapidly. Today, homeowners aren't just typing "plumber near me" or "best HVAC company in Toronto" into Google. They're asking ChatGPT, Google AI Overviews, Gemini, Claude, and Perplexity questions like: "Who installs heat pumps near me?" "What's the best roofi
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Aug 177 min read
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